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Hobonichi (Japanese: ほぼ日) is a Japanese company founded by Shigesato Itoi (well-known for creation of the EarthBound series of video games).

The company produces various every-day products such as stationary and Haramaki. It also publishes the Hobo Nikkan Itoi Shinbun.

Between 2009-2010, the company worked on the production of DSiWare titles, Hobonichi Rosenzu 2009, Hobonichi Rosenzu 2010: Zengoku 7 Area + Shinkansen Map and Hobonichi no Kenkou Techou.

In 2019, Hobonichi produced the book Iwata san (Satoru Iwata) wa Konna Koto o Hanashite Ita.

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